Andrei Ilkaev
Start a project RU

Marketing
automation:
systems that
run without you

I build AI agents and automations for marketing and operations - from data scraping to finished reports. The main tool is n8n, running on your own server.

Marketing automation formats

01

Data scraping and AI content classification

Pulling data from external sources and filtering it with a model against your criteria - no scrolling through the feed by hand.

02

Bots and funnels: lead qualification

Telegram, WhatsApp, Instagram DM - parsing free-form text, routing into the CRM and workflows without manual work. Architecture breakdown.

03

Competitor ad monitoring

Automatic tracking of competitors' ads, creatives and activity, with a summary delivered to the channel you prefer.

04

Automated reporting: dashboards and cross-channel analytics

From CRM and ad accounts into a finished report with CPL, CAC and ROMI by channel. How to build it without Roistat.

05

Custom integrations on n8n

Workflows built for the task: webhooks, APIs, connections between services that don't exist out of the box. Workflows from production.

Automation examples: real tasks

Anonymized cases - the structure and logic are intact, client details are hidden.

01Competitor ad collection for e-commerce: auto-gathering rivals' ads and creatives
02Job-search bot with filters: takes a query, filters by criteria, returns a shortlist
03News-feed classification delivered to Telegram: a two-pass AI filter and auto-posting
04CRM → spreadsheets: weekly reporting with no human in the loop

How an automation project runs

01

Process audit

I map the current process: what's done by hand, where time and data leak away.

02

Prototype on real data

I build a working prototype before full rollout - so you can see whether the idea holds up.

03

Production rollout

I take the prototype to production: error handling, monitoring, documentation.

04

Support and iteration

I keep the system running and refine it as your needs change.

Frequently asked questions about marketing automation

How much does marketing automation cost and how long does it take to implement?

It depends on how complex the workflow is and how many systems it ties together. A single workflow like automated CRM reporting ships faster than a multi-channel setup with AI qualification. After reviewing the process I give you a fixed timeline and price. I always build a prototype on real data first, so the decision to roll out the full solution is based on facts, not promises.

What is n8n and why not Zapier or Make?

n8n is an automation builder, similar in logic to Zapier and Make. Three differences: you can self-host it and pay only for the server and external APIs; you can write JavaScript inside a workflow, so there's no ceiling of prebuilt blocks; and AI nodes work natively. For simple two-service connections Zapier is often enough - that's a fine choice, and I'll tell you so honestly. A detailed breakdown with examples.

Where will the automation live, and what happens if we part ways?

The automation is deployed on your infrastructure and under your accounts. The workflows, credentials and documentation stay with you - any technical specialist can pick them up. No lock-in to me.

Can I trust an AI agent with lead qualification?

Not right away and not blindly. The agent runs in parallel with your live team and logs every decision - so you can see where it gets things wrong. Handing it the full flow only makes sense once you've reviewed those logs and are happy with the quality.

Do I need my own technical team for automation?

No. All you need is access to the systems involved in the process and someone on your side who can explain how the work is done today. Setup, error handling and monitoring are my part. If you're not sure where to start, a marketing audit will show you.

Where to next

Article · 7 min

n8n for marketing automation: real-world workflows

Four production workflows, each with its architecture laid out.

Read
Service

Marketing audit

Not sure which process to automate first? Start by reviewing your funnel and numbers.

View
Blog

Solution breakdowns with architecture and numbers

AI agents, cross-channel analytics and automated reporting from the inside.

Read

Let's talk automation

Describe the process you want to automate - I'll reply with a format and timeline estimate.

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