A one-off engagement for founders, CMOs and teams. I pressure-test your marketing against the data - funnel, channels, unit economics, analytics and processes. You walk away with a concrete plan, not generic advice.
The path from first touch to revenue: where prospects drop off and why.
Which channels actually bring customers and which just burn budget. CPL and CAC for each one.
Whether the math adds up: what a customer costs, what they bring in, and what happens to your margin.
Which numbers you can trust. What isn't being tracked and which decisions are being made blind.
What the team does by hand that should run on its own: reports, lead handling, content.
Whether the market understands what you sell and why you. How that drives your cost per lead.
Not a 100-slide deck, but a working document you can act on starting Monday.
A short call: goals, pain points, current situation. After it - a fixed timeline and price.
Ad accounts, analytics, CRM - view-only.
I dig through the numbers and processes. No team involvement - I don't pull anyone off their work.
A document plus a session to review the findings and priorities.
It depends on scope: the number of channels, the state of your analytics and how deep the review goes. After a short brief I give you a fixed timeline and price - no surprises along the way.
View-only access: ad accounts, analytics systems, CRM. If some of that data doesn't exist, that's a finding in itself - it shows which decisions are being made blind.
Barely. All I need from the team is a brief at the start and view-only access. The analysis itself runs without their involvement, and we regroup only to walk through the finished plan.
Whatever suits you: your own team working from the document, or with me - from targeted tasks to full marketing automation.
If the audit shows half the work is being done by hand - this is what fixes it.
If the audit found your numbers can't be trusted - start here.
How automations, AI agents and analytics work under the hood.
Describe your situation in a couple of sentences - I'll reply with brief questions, a timeline and a price.